- New Commercial Dealer Pricing Available
- DP Celebrates Another Fantastic InfoComm
- New Platform Announcement: M-Vision Series
- DP Announces New Range of Brightest LIGHTNINGS
- 3-chip WUXGA Displays Unveiled
- iVision 20 1080p & WUXGA Unveiled
- Benefits and Applications for Today's LED Displays
- DP's Expanding Single-chip Product Line
- Photo Of The Month: InfoComm 2009
- Tech Tip: Calculating a Display's True Cost of Ownership
Important Information: Updated CAV Dealer Pricing
As of July 2009, Digital Projection is announcing an update to our Dealer and List pricing
exclusively to our Commercial A/V Dealers and Reps. The updated price list is available to
you NOW on our password-protected web site for current DPI Dealers.
If you are a DP Dealer or Rep with login credentials, CLICK HERE for access.
If you are a DP Dealer or Rep but don't have updated login credentials, CLICK HERE to register for access.
Important updates include:
-
• New 30,000 Lumen LIGHTNING 45 Series introduced
Click Here for the press release
• 10 New WUXGA TITAN and LIGHTNING displays introduced
Click Here for the TITAN press release
Click Here for the LIGHTNING press release
• New M-Vision Platform introduced w/ UHP and LED displays
Click Here for the M-Vision 1080p LED press release
Click Here for the M-Vision 1080p-260 press release
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DP's Show-Stealing InfoComm Showcase
DP was proud to deliver one of the busiest booths at InfoComm 2009 in sunny Orlando, Florida on June 17-19. Numerous new products were displayed, as well as new application abilities from existing products. DP had an excellent show by any standards, and we're already steadily at work helping our network capitalize on the momentum.
While showcasing industry-leading imagery is our primary goal, we also wanted our dealers and Reps to leave the show with new skills, knowledge and know-how that they could immediately apply. With many of our in-booth training classes full and plenty of positive feedback from the sessions, we're pleased to report that we will continue these training sessions at future shows. Special thanks to everyone that participated in our training sessions.
Some of the show highlights include:

Our Ultra Contrast Theater featured the remarkable TITAN 1080p 3D-Ultra Contrast, presenting high frame rate, Active 3D 1080p content on a 10' wide screen with a whopping 5000:1 native contrast. The smallest, lightest, most efficient 3-chip DLP chassis in the industry now projects active 3D imagery - up to 120 Hz at native 1080p resolution.

Mechdyne's "ROVR" - a transportable, immersive 3D RP display. The ROVR is a system innovation created by Mechdyne, world renowned experts in single and multi-channel visualization. This system enables the deployment of high-fidelity Active 3D imaging to nearly any location. At the heart of the ROVR is DP's TITAN 1080p Dual 3D, capable of producing 9000 lumens of absolute 3D magic.

Immersive Display Solutions' portable simulation dome. Using 4 of our TITAN 1080p units, two in portrait orientation, the TITANs displayed a 6 million pixel military flight simulator on a 4 meter wide hemispheric dome.
To read a full recap of our infoComm exhibit, visit the new Digital Projection Media Portal by clicking here.
A special thank-you to all of the attendees that took the time to tour the booth, as well as to our industry peers that help us get the word out about Digital Projection's expanded product line and capabilities. We're already looking forward to Vegas for 2010!

New M-Vision Series Introduced with both UHP and LED Illumination
DP's newest single-chip family, the M-Vision series, is an incredibly affordable solution for high-brightness UHP and long-life LED displays to our already impressive product line.
Providing 3,500 lumens and greater than 2000:1 contrast from a quiet and small chassis, the M-Vision 1080p-260 presents a powerful yet remarkably affordable solution for a variety of commercial and home entertainment applications. Ideal M-Vision 260 venues include boardrooms, classrooms, presentation spaces, media rooms, and any other ambient light environment needing bright, sharp imagery. Click Here for the M-Vision 1080p-260 press release.
A first for DP is our M-Vision 1080p-LED, which produces up to 800 lumens and either 10,000:1 contrast w/ dynamic black or native 2,000:1 full white/full black. The M-Vision 1080p-LED is an ideal display for venues with controlled ambient light needing the rich color saturation and vivid contrast of a 3-chip display. As the M-Vision LED does not contain a traditional lamp, applications utilizing the new display will benefit from their 60,000+ hour lifespan and stable color performance. Click Here for the M-Vision 1080p LED press release.
Each M-Vision offers extreme installation flexibility due to their compact size, light weight, and extraordinary lens shift range of 30% horizontal and 120% vertical. Multiple lens options provide further flexibility, with a throw range from 1.25 to 3.0:1. Connectivity includes two HDMI inputs, as well as RGB via D-15, component, composite and S-Video inputs.
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DP Announces New Range of Brightest LIGHTNINGS
Complete with newly integrated technological advances, the new LIGHTNING 45 sx+, LIGHTNING 45-1080p and LIGHTNING 45-WUXGA projectors represent bold expansions into the industry's most advanced and rugged displays. With advanced engineering, 3-chip DLP™ imaging, 3D capability and DPI's exclusive RapidRig™ system, the new LIGHTNING Pro projectors bring extraordinary performance and value to large-venue customers.
Leading the list of 45 Series innovations is DP's Intelligent Lens Memory, or ILM, that allows each new LIGHTNING 45 display to store specific lens zoom, shift, and focus values to up to 10 preset positions. The ILM feature is easy to implement and is automatically recalled when ILM associated inputs are selected. The new LIGHTNING projectors also utilize the same lenses as all of the company's TITAN and LIGHTNING Pro Series II displays.
The introduction of the LIGHTNING 45-WUXGA-3D brings numerous advances to the 45 Series, including:
- • Active-3D High Bandwidth input, allowing for >120Hz active stereoscopic DVI with no need for frame
doubling. This capability extends the dynamic range up to 16 bit for improved contrast and color gamut.
• FastFrame™ technology, providing user adjustments to vastly reduce the artifacts and image blur typically associated with rapidly moving display content. This is especially important when viewing sporting events or fast-moving entertainment content. All current LIGHTNING models feature FastFrame capability.
• Dual Flash Processing™, enabling distribution of 3D content via 60 Hz formats by providing the option to frame-double the signal within the projector. This produces imagery with the low flicker characteristics of a native 120 Hz source.
In addition to the new engineering advances, the new LIGHTNING 45 series displays incorporate DPI's CoolTek™ engineering, which assures the projectors deliver the highest lumen performance with the lowest power consumption, thermal (BTU) and noise level (dBA) output. Additionally, the projectors consume approximately half the power of similarly bright models available in the market. Maximum source connectivity and accurate image resizing is provided through advanced NextGen electronics. DP's ColorMax™ 7-point colorimetry assures color-critical applications benefit from the broadest color gamut, ultra-precise color calibration and the most stable white point definition available in any display.
The key specs for the LIGHTNING 45 Series displays are as follows:
• LIGHTNING 45 isx+ - 30,000 lumens, 1800:1 contrast
• LIGHTNING 45-1080p - 30,000 lumens, 2000:1 contrast
• LIGHTNING 45 WUXGA-3D - 30,000 lumens, 2000:1 contrast
For more information and pricing on these new displays contact your Regional Manager.
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DP's New 3-Chip WUXGA Displays
Digital Projection introduced six new TITAN WUXGA displays and three new LIGHTNING WUXGA displays last month, and will continue to develop products around this relatively new DLP chipset. The "Widescreen Ultra Extended Graphics Array" (WUXGA) is a 16x10 aspect ratio with a display resolution of 1920x1200 pixels.
At 1920x1200 resolution, the added pixels give the projected image more height than a standard 16x9 display. For computer or graphics sources, these extra pixels can be beneficial for allowing the user to view more of the source content such as spreadsheet data, web pages, presentations, design software and more.
In mixed graphics/video applications, WUXGA projectors are unique in that they can display full 1080p video sources at native resolution and still have extra pixels to incorporate graphical elements such as control strips, text and company logos.
Additionally, for the simulation market where multiple projectors may be edge-blended or needed to cover a large screen surface area, extra resolution is always welcomed. When utilizing the new TITAN series' portrait abilities, the new WUXGA projectors used in portrait mode will offer a larger blend area when overlapping projectors side by side.
The new TITAN WUXGA models include:
• TITAN WUXGA 700 - 12,000 lumens, 2000:1 contrast
• TITAN WUXGA 700 Ultra Contrast - 6,000 lumens, 4000:1 contrast
• TITAN WUXGA 3D - 6,000 Lumens, 2000:1 contrast
• TITAN WUXGA Dual 3D - 10,000 lumens, 2000:1 contrast
• TITAN WUXGA 3D Ultra Contrast - 3,000 lumens, 4000:1 contrast
• TITAN WUXGA Dual 3D-Ultra Contrast - 5,000 lumens, 4000:1 contrast
The new LIGHTNING WUXGA models include:
• LIGHTNING 38-WUXGA-3D - 20,000 lumens, 2000:1 contrast
• LIGHTNING 45-WUXGA-3D - 30,000 lumens, 2000:1 contrast
• LIGHTNING WUXGA-3D Ultra Contrast - 15,000 lumens, 4000:1 contrast
For more information and pricing on these new displays contact your Regional Manager.

New 1080p and WUXGA iVision 20 Displays Now Available
The addition of 1920 x 1080 and 1920 x 1200 resolution displays gives DP's smallest and most quiet series an incredibly wide range of applicable possibilities. In addition to the new resolutions, the iVision series has also been approved for portrait-mode usage. This allows iVision 20 displays to produce imagery in both vertical and horizontal imaging environments.
With the new abilities comes the same lens flexibility, affordability and reliability that makes the iVision 20 series a favorite with DP dealers.
The new iVision 20-1080p models include:
• iVision 20-1080p-XB - 2200 lumens, 2500:1 contrast
• iVision 20-1080p-XC - 1600 lumens, 2500:1 contrast
• iVision 20-1080p-XL - 2700 Lumens, 2500:1 contrast
The new iVision 20 WUXGA models include:
• iVision 20-WUXGA-XB - 2200 lumens, 2500:1 contrast
• iVision 20-WUXGA-XC - 1600 lumens, 2500:1 contrast
• iVision 20-WUXGA-XL - 2700 Lumens, 2500:1 contrast
For more information and pricing on these new displays contact your Regional Manager.

Benefits and Applications for Today's LED Displays
Projection technology has evolved at a fairly quick pace over the past several years. Most notably, the native resolution of projectors has increased, while the products themselves have become smaller, brighter and less expensive. Even with this diversity of progress across many technological fronts, nearly all projectors remain harnessed to traditional lamp technologies:
- • Multi-kilowatt xenon bulbs - primarily employed in high-brightness and large-venue projectors (>10K lumens), as well projectors for commercial cinemas.
• UHP or metal-halide lamps - primarily employed in lower brightness projectors (<10K lumens), often found in classrooms, boardrooms and home theaters.
LED illumination is typically provided by an LED module that contains separate Red, Green and Blue Light Emitting Diodes, powered by a specialized switching power supply. There is no color wheel involved in LED illuminated projection systems. Rather, the LED's pulse in sequence to generate color primaries. The pulsing is digitally controlled, and the duty cycle optimized, on a frame by frame basis, as well as within the frame. This creates the possibility for dramatically improved gamut and saturation. Indeed, although single-chip LED illuminated projectors cannot compete with their 3-chip counterparts in terms of sheer lumens, they are very comparable when it comes to color performance.
LED illumination advantages, plus potential advantages include:
- • Deep, Saturated Colors - up to 140% of the NTSC Color Gamut.
• Excellent Contrast via Dynamic Black - the LED's can be instantly pulsed "off."
• Enhanced Reliability - aside from fans, there are no color wheels or otherwise moving parts.
• Environmentally Friendly - no harmful substances like Mercury or Xenon.
• Low Cost of Ownership - typical LED life expectancy is up to 60,000 hours.
• Efficient - energy consumption is currently up to 30% lower than lamps of similar brightness.
There are still plenty of applications that will benefit from the current brightness levels of LED illuminated projectors. These include:
- • Home Cinema
• Command and Control / process control (rear screen)
• Video Wall for museums, retail and public displays
• Simulation
• Digital Signage
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DP's Expanding Single-chip Product Line
At this year's InfoComm, Digital Projection revealed the M-Vision 1080p-260, the latest diplays in our family of single-chip projectors. The M-Vision represents an important addition to our product line in both affordability and performance, as it extends our single-chip offering to three distinct chassis: the iVision, M-Vision, and dVision. With our product line rapidly expanding, we hope the key points of differentiation summary found below helps to clarify which DP single-chip chassis is the perfect fit for any application.
M-Vision 1080p-260 Series Highlights:
• MSRP Range: $8,495 - $8,995
• 3500 lumens, 2000:1 contrast
• lowest price per lumen ratio
• lowest lamp cost in single-chip category
• low cost of ownership
• extremely quiet
• mechanical vertical and horizontal lens shift
• (2) zoom lenses and (2) conversion lenses
• 1.25 - 3.0 lens ratio
• can be installed with lens up or lens down
orientation
iVision 20 Series Highlights:
• MSRP Range: $7,995 - $14,995
• 1600 - 3000 lumens, 2500:1 - 4000:1 contrast
• smallest chassis
• quietest operation
• most resolution options: 1280 X 720, 1400 x 1050, 1920 X 1080 and 1920 X 1200
• vertical lens shift capability
• following lenses available: ultra-wide, wide, standard, zoom
• .8 - 4.47 lens ratio
• can be installed in portrait orientation
• lowest lamp cost in the iVision series
iVision 30 Series Highlights:
• MSRP Range: $11,995 - $21,995
• 1400 - 3900 lumens, 2500:1 - 5000:1 contrast
• brightest of the iVision chassis
• highest contrast capability
• active 3D capability
• quiet operation
• .95 - 2.25 lens ratio
• resolution options: 1400 X 1050, 1920 X 1080, 1920 X 1200
• can be installed with lens up or lens down
orientation
dVision 30 Series Highlights:
• MSRP Range: $20,995 - $29,995
• 2900 - 6100 lumens, up to 7500:1 contrast w/ motorized lens aperture
• brightest of the single chip chassis
• most contrast of the single chip chassis
• most lens offering of the single chip chassis
• most lens shift of the single chip chassis
• .75 - 7.0 lens ratio
• (3) resolutions: 1400 X 1050, 1920 X 1080, 1920 X 1200
• can be installed with lens up or lens down
orientation
Photo of the Month
infoComm 2009
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Calculating and Conveying the True Cost of Ownership of Projection Displays
Download the True Cost of Ownership Calculator: http://www.digitalprojection.com/news/zips/DPI_CostofOwnership_Calculator.zip.
As the world's economies work their way toward recovery, the challenges of the past year have left us with valuable lessons. Now more than ever, it is vital that the True Cost of Ownership, of any capital expenditure, be clearly defined and understood. Savvy end-users and purchasing agents are becoming increasingly aware that purchase decisions need to be based not just on the initial purchase price of the product, but also on the long-term cost of ownership, as the combination of the two actually defines the actual cost of owning and operating any product. This article will describe how you can calculate true cost of ownership information for your clients, in order to help them recognize all of the costs associated with projector ownership, as well as the compelling value offered by Digital Projection's efficient displays.
Efficient design has been a cornerstone of DP's development philosophy for more than a decade. As a result, Digital Projection's precision displays possess technologies that promote efficiency and extend useful life, while limiting cost of ownership, energy consumption, heat generation and operating noise without sacrificing performance.
The formula for calculating full cost of ownership is straightforward, but first, let's define some terms:
- • PPP = Projector Purchase Price - that being, the initial price the customer paid for each projection system.
• OHrY = Operational Hours per Year - that being, the number of hours the customer expects to operate each projector on an annual basis.
• AYS = Anticipated Years of Service - that being, the number of years the customer expects to operate each projection system.
• LLHr = Lamp Life in Hours - being the number of hours the manufacturer specifies each lamp to operate before reaching 50% of its original brightness.
• LRC = Lamp Replacement Cost - that being, the customer's cost for each replacement lamp.
• LPU = Lamps Per Unit - being the number of lamps installed in each projector. This is typically one, two or four lamps, depending on the manufacturer and the model.
• AMI = Additional Maintenance Items - that being, the annual cost of any additional maintenance items that need to be replaced from time to time, such as filters, fans or color wheels.
• PQ = Projector Quantity - being the total number of projectors in the customer's application.
• PwrC = Power Consumption - being the projector power consumption in Kilowatts.
• ACPwr = Average Cost of Power - being the average cost of a Kilowatt Hour.
Now that our terms are defined, here is our formula to calculate the true cost of ownership for any number of projectors:
True Cost of Ownership = ((PPP + (((((OHrY x AYS) / LLHr) - 1) x (LRC x LPU)) + (AMI x AYS))) + (OHrY x AYS x PwrC x ACPwr)) x PQ
To discover how to truly calculate a projector's cost of ownership, click here to read the rest of the article (.pdf).
Tech Tip Archive
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Tech Tip Archive
October 2004 - Customized Mercury Performance
November 2004 - Perforated Screen Tips
December 2004 - More Perforated Screen Tips
January 2005 - Total Environmental Dynamic Range
February 2005 - What You Need To Know About Gamma
March 2005 - Using DP's Screen Brightness Calculator
April 2005 - Optimizing The Lens Aperture On dVision Projectors
May 2005 - Mounting Projectors Off-Center
June 2005 - Improved Edge Blending With HIGHlite Pro
July 2005 - Handy Formulas For Projectionists
CEDIA 2005 - Using The VIP 1000 To Simplify Installations
October 2005 - dVision Security Features
November 2005 - DVI & HDMI: Making The Connection
December 2005 - Lens Shift, And Projector Sweet Spot
January 2006 - Designing A Projector Enclosure
February 2006 - Managing Video Delay
March 2006 - Building The Ultimate Digital System
August 2006 - The Benefits of Enhanced Seven Point Color Correction
CEDIA 2006 - TITAN/LIGHTNING Lens Options
October 2006 - HIGHlite Bulb Compatibility
November 2006 - HDMI & HDCP
December 2006 - Using DP's Updated Screen Brightness Calculator
January 2007 - How To Use DP's Exclusive Rigging Frame For dVision Projectors
February 2007 - VIP 2000 Firmware Upgrade 1.2.4A
March 2007 - recently Updated Support Files
August/CEDIA 2007 - VIP 2000 Firmware Update
October 2007 - Brilliant Color Part I
November 2007 - Brilliant Color Part II
Jan/Feb 2008 - Technology Behind CoolTek Engineering Part 1
March 2008 - Technology Behind CoolTek Engineering Part 2
April 2008 - Technology Behind CoolTek Engineering Part 3
May & June 2008 - Theaterscope Handling Tips
Late Summer 2008 - Lens Shift and the Projector Sweet Spot
October 2008 - Auto Shut-off For TITAN and LIGHTNING
November 2008 - Correctly Adjusting Your TheaterScope
December 2008 - Scalability With DP's TITANS
January 2009 - Resolutions Overview
April 2009 - EDID Technology Overview
May 2009 - How to Set Intelligent Lens Memory
June 2009 - WUXGA and Where it Fits
Photo of the Month Archive
December 2004 - 35 Million Pixel Immersive Display
January 2005 - NYPD Command Center
February 2005 - Golden Rondelle Theater
March 2005 - 2005 Academy Awards
April 2005 - NYC Museum of Modern Art
May 2005 - Oak Ridge National Laboratory
June 2005 - Electronic Arts Wins Best Booth At E3
July 2005 - Rotary Club International 100th Anniversary
CEDIA 2005 - LCD v.s DLP Technology
October 2005 - Ingleside Baptist Church
November 2005 - Dataton & DPI At LDI
December 2005 - Holiday Greetings From DPI
January 2006 - Alford Media at Radio City Music Hall
March 2006 - Mercury Projectors In House of Worship
April 2006 - Sinatra At The London Palladium
infoComm 2006 - McCann Systems Brings Mercury To Nintendo
August 2006 - Stunning Images From infoComm 2006
CEDIA 2006 - MB Productions Gears Up The NBA Draft With DPI
October 2006 - DPI Introduces 3-chip 1080p At CEDIA 2006
November 2006 - LDI 2006
December 2006 - Happy Holidays From Digital Projection
January 2007 - K2 Imaging at Tusla Centennial Celebration
February 2007 - 2007 Sundance Film Festival
March 2007 - NASCAR & Digital Projection
April/May 2007 - Liberty University
June/infoComm 2007 - The Palm Casino
August/CEDIA 2007 - LIGHTNING Projectors at Hammerstein Ballroom
October 2007 - iVision 20 Military Visualization
November 2007 - The Caring Place
December 2007 - Happy Holidays From Digital Projection
Jan/Feb 2008 - Integrated Systems Europe 2008
March 2008 - DIFC Annual Event
April 2008 - Maggitti Theater
May & June 2008 - Abundant Living Faith Center
Late Summer 2008 - Alford Media
October 2008 - Oregon Shakespeare Festival
November 2008 - U.S. Navy Memorial Auditorium
December 2008 - Dollywood's "4-D" Polar Express
January 2009 - John H. Cooper School
February/March 2009 - Grammy Museum
April 2009 - Astronomy Night
May 2009 - Prestonwood Baptist Church
June 2009 - Peery's Egyptian Theater
Newsletter Archive
September 2004 - DP introduces dVision series
October 2004 - FBC Installs LIGHNTING 28sx Projectors
November 2004 - DPI Announces Mercury System Upgrades
December 2004 - Stagers Embrace LIGHTNING 35HD
January 2005 - HIGHlite 12000Dsx+ "Inside the NBA"
February 2005 - DP Introduces New 2K x 1K Displays
March 2005 - LIGHTNING Projectors Used at Academy Awards
April 2005 - DP Selected By Tribeca Film Festival
May 2005 - DPI Introduces New Products At infoComm
June 2005 - infoComm 2005 Review
July 2005 - DP Adds DVI & HDMI Distribution Solutions
CEDIA 2005 - iVision 20 Series Debut
October 2005 - DP Product Repositioning
November 2005 - DPI Launches New Website
December 2005 - New dVision Products Announced
January 2006 - DP Introduces Single-Chip 1080p
February 2006 - Managing Product Availability
March 2006 - Amazing HIGHlite 12000Dsx+ Opportunities
April 2006 - DPI Selected By Tribeca Film Festival
infoComm 2006 - 11 Major Product Introductions at infoComm 2006
August 2006 - DPI Introduces First 3-Chip DLP Platform
CEDIA 2006 - DP Launches TITAN 1080p-250
October 2006 - New HIGHlite Pro Products Added
November 2006 - dVision 1080p & Brilliant Color
December 2006 - DPI Opens Offices in China
January 2007 - DP Announces New Commercial A/V Pricing
February 2007 - Digital Projection Announces 2007 Road Show
March 2007 - New Commercial A/V Pricing Announced
April/May 2007 - LIGHTNING 1080p Announced
June/infoComm 2007 - DP Launches High-Brightness TITAN
August/CEDIA 2007 - infoComm 2007
October 2007 - CEDIA 2007 Wrap Up
November 2007 - DP Announces 30K Lumen Display
December 2007 - DP Marks 10 Years At Sundance Film Festival
Jan/Feb 2008 - DP Exhibits at ISE Amsterdam
March 2008 - DPI Makes History with Product Shipping Landmark
April 2008 - DP Defines Product Availability with QuickShip
May & June 2008 - DP's Most Impressive infoComm Exhibit EVER
Late Summer 2008 - TITAN Chasis Wins TWO Industry Awards
October 2008 - DP Launches Year Round Specials Program
November 2008 - Connect with Digital Projection Across the World
December 2008 - Looking Back, Looking Forward
January 2009 - DP to Launch Full Range of 3D Products
February/March 2009 - DP Reveals 14 Active 3D Capable Displays
April 2009 - Analysis of DP's Display Recyclability
May 2009 -DP's InfoComm Preview -- New Products, New Abilities!
June 2009 -DP's Extraordinary Applications Showcase at InfoComm



