Procom Middle East to distribute Digital Projection in the GCC

Manchester (UK), 23rd April 2024 – Digital Projection and Procom Middle East have entered into a distribution agreement for the Middle East region. Procom will take responsibility for the marketing, sales, technical support and development for the Digital Projection product catalogue in the GCC.

Digital Projection, a pioneering video projector manufacturer, designs and manufactures award-winning 3-chip and single-chip DLP® projection systems for a wide range of applications. A pioneer of DLP projection, home to some of the industry’s most exciting new talent, Digital Projection focuses on the singular goal of creating tomorrow’s solutions to today’s challenges. Its list of world-firsts is without comparison, including the first to deliver high-brightness laser phosphor and 8K DLP projectors, as well as 120Hz LED walls, and the company is known for always being driven by the needs of its customers

Procom Middle East is a leading provider of professional audio-visual equipment and solutions in the GCC. The company is renowned for its extensive product range, exceptional service, and expertise in the entertainment industry.

“We are delighted to be working with Procom Middle East to further establish and grow the Digital Projection brand in the GCC countries, where quality is of the utmost importance,” says Matt Horwood, Digital Projection’s director of sales, EMEA. “Both companies are renowned for their exceptional customer service and dedication to fostering the highest quality entertainment and educational experiences, and we’re sure that this partnership will prove to be a productive one for both Digital Projection and Procom Middle East, as well as all customers old and new.”

Procom Middle East to distribute Digital Projection in the GCC

Digital Projection’s projectors provide razor-sharp resolution, incredibly precise colour rendering, and consistent brightness, even in difficult conditions. Centralised management and monitoring are enhanced by advanced network connectivity. Specialised solutions, such as the Satellite MLS, bring curved-surface and dome projections to life, creating immersive experiences. Whether captivating audiences in large venues and live events, visitor attractions, and projection mapping, or enlightening knowledge in educational institutions, Digital Projection’s projectors play a crucial role in every narrative.

“In Digital Projection, we have not only found a video projector that aligns with the needs of our customer based on performance and affordability, but also a business partner who shares our vision of the complementary role of manufacturers and distributors to best serve local markets,” says Rami Harfouch, general manager at Procom Middle East.

This collaboration enables the way for Procom to revolutionise the AV landscape with cutting-edge projection technology. Digital Projection’s products can be seen on demo and purchased from Procom Middle East starting from March 2024. For a firsthand look at these award-winning video projectors, visit Procom’s booth #4A91 at the upcoming SLS exhibition in Riyadh, taking place from 7th to 9th May 2024.